Good Events Happen. Great Ones Are Planned.
- Karen Edwards
- Apr 9
- 2 min read

Why would you need to work with a professional Events Manager, when you can organise an event on your own? Do they add value, or are they an extra expense?
As a freelance Events Manager with over 15 years’ experience in the industry, I believe that an organised, experienced and enthusiastic events professional is exactly what everyone needs when planning an event.
Whether it’s a party for 20, a conference for 2,000 or an exhibition for 20,000, the skills, patience, experience and connections that your professional planner brings will give you - as the event owner - peace of mind.
It’s true that having an Events Manager to plan, organise and deliver your event is an extra cost. And with the current economy and the cost-of-living crisis we’re all juggling, it could be seen as a luxury.
But here are 10 reasons why you should consider hiring an Events Manager:
Expertise and Experience
Event planners have extensive experience organising events of all sizes and types. Their expertise ensures everything runs smoothly from start to finish.
Stress-Free Planning
Planning an event can be overwhelming - especially if you have a busy schedule. A professional planner handles the logistics, allowing you to enjoy the process without the stress.
Budget Management
Event planners help you stick to your budget while still delivering an impressive event. They know how to prioritise spending and negotiate with suppliers for the best deals.
Access to Suppliers Event planners often have established relationships with trusted suppliers (their tribe) - from production companies and photographers/videographers to caterers, decorators and entertainers. This means they can secure reliable, high-quality services at competitive rates.
Time-Saving Organising an event involves countless hours of research, communication and decision-making. An event planner takes care of the time-consuming tasks, leaving you free to focus on other priorities.
Creative Ideas and Design A skilled planner brings fresh, innovative ideas to the table. Whether it’s a themed party, a corporate event or a wedding, they’ll create a unique experience tailored to your vision.
Problem Solving Things rarely go exactly as planned. A great event planner is ready to handle unexpected challenges—be it weather issues, supplier delays or last-minute changes - without disrupting the event. They always have a Plan A, B and C!
Attention to Detail Event planners are meticulous. From the guest list to seating plans, they ensure everything is accounted for and nothing is overlooked.
Peace of Mind Knowing that an experienced professional is in charge allows you to relax and enjoy the event. You won’t need to worry about last-minute tasks or potential issues.
Seamless Event Delivery On the day of your event, your planner coordinates every element, ensuring everything runs on schedule and your guests have a memorable experience. They manage the day so you can be present and enjoy it.
Hiring an Events Manager is an investment that can elevate the quality of your event - and ensure everything goes off without a hitch!
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